a/b testing a/b A/B testing, also known as split testing, is all about showing two versions of something like a website, email, or ad to different groups of users at the same time to see which one performs better. Version A is usually the current version the control, and version B is the one with the changes you want to test
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a/b testing adalah According to Truelist, 77% of organizations leverage A/B testing for their website, and 60% A/B test their landing pages. As said in the physical world – ‘Hard work is the key to success’. However, in the virtual world, ‘Testing is the key to success’. So let’s get started! What is A/B TestingWhy It’s Needed